June is National Wellbeing Month and Wellbeing Week is 24th-30th.
Shoppertainment’s marketing account manager and nutritionist Arabella Saucell is a huge advocate for healthy lifestyles and is loving seeing more centres putting a focus on health and wellbeing of their employees too.
“Over the last couple of years, it’s been interesting to see more interest in self-care and wellbeing. The pandemic taught us to slow down and take time for ourselves to help keep our mental health strong through what was, a very strange time.
“With the Health & Fitness market in the United Kingdom projected to grow by 11.60% between 2022 and 2027 (source: Statista), there is a clear trend towards prioritising health and wellness – one that I think will be here for some time.
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“In the retail industry, I’ve seen a significant push for wellness events, with many centres hosting activities focused on promoting mental health and preventing burnout for shoppers and the local community. One brand I have seen in Bentall shopping centre is Brite Box. The charity provide organic vegetable boxes for people struggling with complex physical and/or mental health issues. This is a good example of how centres can tap into what happening locally and help promote and work with organisations to raise awareness in the community.
“It’s also great to see centres putting on wellness events for their staff and tenants. This will have a knock-on effect and help with staff happiness, retention and loyalty. It’ll also attract new tenants to a centre that is known for looking out for their staff.”