Summer pop-ups at Covent Garden

Covent Garden is welcoming a series of pop-ups this July from beauty and fashion brands including Beauty Pie, Lisa Eldridge and raye.
Subscription brand Beauty Pie has opened its ‘Warehouse of Dreams’ at 7 James Street, where visitors have the chance to experience the brand, test and shop products, plus receive expert advice from the Warehouse Wonder team.
Following the success of its first-ever bricks and mortar outlet in Covent Garden last Christmas, Lisa Eldridge has arrived in the Market Building with an immersive new store which celebrates a ‘Carnival of Colour.’ Beauty fans will be able to try and buy the brand’s new range exclusively at the pop-up, as well as receive expert advice from the in-store team of beauty experts.
Meanwhile, up and coming lifestyle brand raye has brought a curated grocery space to Covent Garden with a focus on the most innovative food, drink and wellness brands. The pop-up boutique has taken over 18 Floral Street and features over 100 handpicked brands with all-natural ingredients. The pop-up will host weekly activations such as panel discussions, taste sessions and brand-focused events.
Recent pop-ups have also included fitness and leisure brand AYBL’s first ever London pop-up as well as Space NK’s House of Tatcha with its Japanese ritual inspired skincare products and innovative store design.