House of Fraser has opened its first full bricks-and-mortar store in nearly a decade at the Crown Estate’s Rushden Lakes development in Northampton. The 64,000-sq ft unit is also the brand’s. first green retail store certified to the BREEAM sustainable building standard.
Green features includes a 6m x 8m living wall that is home to more than 2,000 plants, an art installation made entirely of recycled wire and featuring local bird species. The architecture and store interior have been designed to connect with the beautiful natural setting of Rushden Lakes.
Also open at Rushden Lakes is the new flagship store for Two Seasons, Wildwood and the Boardwalk Splash Zone meaning that nearly three quarters of tenants are now open, with Hobbs, River Island and Flying Tiger still to come.
Since opening on 28 July, Rushden Lakes has proved hugely popular with thousands of shoppers in the first weeks enjoying the unique mix of retail and leisure, and visitors travelling from as far as Devon and Scotland to enjoy the Rushden Lakes experience.