London landmark Marble Arch is playing host to an illumination of Claire Luxton’s ‘Metamorphosis’ artwork as part of the Inside Out Festival, a celebration of cultural and art exhibitions in outdoor locations across London’s West End.
Marble Arch London BID and English Heritage are working in partnership to support the Inside Out Festival, which forms part of the wider Westminster Reveals campaign, the latest in a series of initiatives introduced by Westminster City Council to encourage visitors to return to the city’s streets and enjoy London’s famed cultural scene.
Claire Luxton’s artwork – entitled ‘Metamorphosis’ – celebrates life, nature and optimism, and is being projected onto the iconic Marble Arch landmark from sunset between 27-30 October.
Kay Buxton, chief executive, Marble Arch London BID, commented: “We are excited that Marble Arch is playing host to such an amazing piece of artwork. The Inside Out festival offers visitors a safe and accessible way to experience London’s art and cultural sights, and we hope it will encourage more people to visit Marble Arch and enjoy the illuminations.
“The arrival of ‘Metamorphosis’ also coincides with the launch of our latest Eating Out Guide, A Taste of Marble Arch, which provides those that work, live, and visit the Marble Arch area to find out more about the fantastic array of restaurants, cafes and bars we have on offer, and we hope the illuminations will allow more people to sample these culinary delights.”
Claire Luxton, artist of Metamorphosis, said: “Marble Arch was designed as a gateway and a celebration. Now located on the edge of Hyde Park I wanted Hope & Other Stories: ‘Metamorphosis’ to be a celebration of new life, nature, and optimism.
“I have always been driven to explore our relationship to nature and how important it is to celebrate and protect our ecosystem. The ever-evolving video projection onto Marble Arch will combine the beautiful architecture of the original structure with the organic forms and evolutions of butterflies, flowers, and nature. The result will be a celebration of life, colour, light, and energy.”
All elements of the festival will comply with Government guidance and local public health advice.