A new TV show streamed on hellomagazine.com kicks off today with its first episode filmed at Bluewater Shopping Centre. The Hello! Hits video series features the best retail and leisure destinations in the UK.
Hosted by former Loose Women star Andrea McLean and brand expert Nick Ede, each episode sees the duo scout out top places to go, looks to shop and events to attend across the UK, giving tips on the ultimate day out and upcoming trends.
In the first episode, shot at Bluewater, the pair choose their ‘must-have’ watches from Citizen.
As well as appearing on the Hello! website, the show will feature on social platforms and on Limited Space’s digital media network in UK shopping malls.
Samantha Sida, co-founder at Limited Space, said: “We are really excited to be working with Hello!, Andrea and Nick on developing this concept – the first cross-platform content series of its kind. The partnership has allowed us to create new, engaging and timely content that holds relevance across multiple spaces – be it watching online, reading in print or viewing whilst outside the home. With the first episode being sponsored by Citizen Watch, with their extensive range of male and female watches, and filmed in Bluewater, one of the UK’s most popular retail and leisure destinations, really meant there is something for everyone.”
James Waugh, centre director at Bluewater, added: “We are thrilled that Bluewater was chosen as the first location for Hello!’s new video series, and we can’t wait to watch the full show. As one of the Europe’s leading retail and leisure destinations, we think that Hello!’s viewers will find something for everyone’s tastes here at Bluewater Shopping Centre.”
The launch show will go live on August 19th with Citizen Watch UK as the headline sponsor, reaching over 8 million viewers in the first week of airing.