Hammerson signs F&B anchor for Pembroke Square development
Dublin’s fine food emporium, Fallon & Byrne, is set to open a new flagship food hall, delicatessen and restaurant at Hammerson Dundrum Town Centre. Split over two floors, the new 10,000-sq ft speciality food hall will significantly enhance the centre’s food and beverage offer with a new outdoor terrace that will surround the front of the store.
Located in Ashgrove Terrace, Fallon & Byrne will anchor Hammerson’s Pembroke Square development project which aims to reinvigorate a currently underutilised part of the centre, creating a vibrant new hub for aspirational dining and leisure concepts at Dundrum with an additional 3,500 sq ft of restaurant space and a new 8,000-sq ft basement-level leisure space located directly under the square..
Hammerson’s vision for Pembroke Square will also include 6,000 sq ft of public realm. The new square has been curated especially to be able to host its own dedicated programme of events for shoppers and visitors throughout the year.
Simon Betty, Hammerson director of retail Ireland, said: “Fallon & Byrne is a fantastic brand to welcome to Dundrum. Bringing the finest Irish and international artisan foods and a high quality dining experience, the brand will deliver a real step change in the food and beverage offer at the centre.
“Our vision for Pembroke Square is to create a new destination within Dundrum that combines a vibrant dining and leisure space with an area of exceptional public realm that will become a new focal point for visitors to enjoy throughout the year.”
Subject to planning approval, construction on the Pembroke Square development will commence shortly.