Carnaby, which is currently celebrating iconic moments from the past 25 years of its seasonal lights, has launched an online 360° experience. This allows people who are unable to visit in person, to ‘fly’ through the streets and get up close to the installations.
Viewers can enter Carnaby Street under the landmark arch which is embellished in shimmer disk sequins and carnival decorations. Nearby, a giant inflatable globe is decorated with the message: ‘Carnaby Welcomes The World’.
Viewers can fly through at street level, or 10ft high in the sky, gliding to view pieces from 14 different past themes including neon lyrics from Queen’s Bohemian Rhapsody, glittering Rolling Stones tongues, oversized robins, a giant snowman, colourful palm trees from Carnaby Carnival as well as underwater scenes.
Simon Quayle, director, Shaftesbury said: “We are
delighted to be able to share the Carnaby Christmas experience in this digital
way. We hope that the 360° tour brings fun and joy to family and friends around
the world to see the amazing
installation.”
The charity partner for this year is Choose Love which highlights and supports
the urgent need to raise funds for refugees around the world. Choose Love has a
pop up shop at 15-17 Foubert’s Place selling a collection of limited edition
products, along with refugee gifting packages, with a constant stream of
celebrity guests popping in to serve customers.
The ‘Carnaby Celebrates’ light installation incorporates low-energy LEDs throughout the display, as well as operating on a timer system for the Christmas period to reduce energy consumption.