An inflatable aqua park attraction opened at intu Lakeside, expanding the destination’s new leisure offer.
Aqua Park Groups Ltd, which runs water-based attractions featuring obstacles like climbing walls, trampolines and giant slides, started fitting out its first shopping centre venue on the popular destination’s lake earlier this year. It includes more than 30 inflatable obstacles to attract families and groups of friends.
Simon James, managing director, Aqua Park Groups Ltd, said: “We are delighted to be opening at intu Lakeside, where the synergy of leisure and retail creates a great environment to grow a business for us.”
Martin Breeden, centre performance director for intu, said: “intu Lakeside’s lake is a fantastic asset for the centre, overlooked by a number of restaurants as well as our new leisure development. It is the perfect location for Aqua Park’s first shopping centre site.
“Brands like Aqua Park are still keen to join the centre’s burgeoning leisure offer because of the potential to flourish here. This has enormous potential to increase intu Lakeside’s footfall, dwell time and catchment even further.”