New commercialisation contract win at Woking Shopping
Commercialisation agency Access Point has won a new contract with Woking Shopping to manage all experiential events, third party promotions and pop-up retail at the scheme. The shopping centre comprises 170 shops and restaurants, theatre and cinema is undergoing a £500m investment over the next five years.
Access Point CEO David Robertshaw said: “This has been a period of fantastic growth and a sign of things to come for this year. We’ve got lots of big plans, from more great partnerships with shopping centres and retail parks through to providing commercialisation to some really exciting events, capitalising on the growing trends for pop-up retail and virtual reality.”
