Braehead Shopping Centre, owned by SGS Group, has announced a year of exceptional success with significant year-on-year growth in footfall.
Throughout 2024, Braehead saw a huge +8.5% increase in footfall compared to the previous year. This rise was also apparent during the critical Q4 ‘golden quarter’ with a +5.7% uplift compared to 2023 as visitors were drawn to the centre to experience its diverse range of retail, food and leisure operators.
The centre’s line-up was enhanced in 2024 with several store refurbishments and new openings including new fashion brands such as Mango, Phase Eight, Castore and Remus Uomo. The diverse food and beverage offering was enhanced with new arrivals including Popeyes, Cinnabon and Chopstix and the strongly performing health and beauty category saw the introduction of Rituals and KIKO Milano – with both quickly becoming visitor favourites.
Looking ahead, with the upcoming opening of the new River Clyde Bridge in March, Braehead will increase its accessibility to a wider catchment which will help to expand market penetration further.
Rob Jewell, managing director, asset management at Pradera Lateral, commented: “2024 has been a defining year for Braehead Shopping Centre, culminating in impressive footfall figures to end the year. With the addition of more globally recognised brands, alongside reinvestment from established retailers and its new owner SGS, the centre continues to be a leading shopping and leisure destination in Scotland.
“As we look ahead to 2025, we remain committed to enhancing the retail mix and delivering exceptional experiences for all our visitors throughout the coming year.”