Pop-up mall operator bids to return Madeira Terrace to former glory
Boxpark has revealed plans to revive Brighton’s iconic Madeira Terrace into an internationally renowned retail-and-leisure-as-entertainment destination. Plans have been submitted to Brighton & Hove City Council in a bid to secure a 12-month exclusivity period to explore design, funding and management opportunities for the regeneration project which will see the area become an international class beachfront development.
The project aims to revive the crumbling Victorian arches, and create a new retail and leisure development, incorporating a new premium hotel operator. The development would see the arches augmented with a new building and urban green spaces that would aim to substantially increase commercial performance in the area by creating hundreds of jobs and encouraging international tourism to Brighton and Hove.
Boxpark is a Brighton-based retail and leisure development company specialising in creating unique entertainment spaces. Currently located in Shoreditch and Croydon, Boxpark is set to open its latest site in Wembley Park in late 2018.
Boxpark founder Roger Wade said: “As a Brighton and Hove resident, I’m passionate about the regeneration our of outstanding sea-front. Madeira Terrace is the embodiment of the Victorian grandeur that saw Brighton become the UK’s favourite seaside destination. Our proposal aims to redevelop this much-loved area to create a year round retail and leisure destination to be enjoyed by local residents and visitors to the coast alike.”
Morgan Williams is development investment advisor for the project.